ATHLETES VS ENTERTAINERS: 5 distinctions to help you better represent your Sports Clients
Jun 25, 2022
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Lebron vs. Kylie. Serena vs. Beyoncé. Cristiano Ronaldo vs. George Clooney.
No, this is not a comparison of talent and ability. Instead, this is a challenge for those who represent athletes and entertainers as talent, to understand how the sports industry differs from that of the entertainment indu...
WHAT IS SPORTS PUBLICITY?
Jun 22, 2022
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I find joy in hearing friends and loved ones explaining what I do for a living. These conversations typically start off with, “she works with insert the name of their favorite player.” Whether or not I actually work with them, is most times irrelevant. After trying to pull bits and pieces from conve...